Mahindra USA Announces 2014 Texas Pride Scholarship

Contact: Robin Painovich FOR IMMEDIATE RELEASE

Tel: 512-288-8666



Funds available for students preparing to enter competitive workforce

AUSTIN, TX (Oct. 1, 2013) - Supporting the development of a skilled workforce in Texas, Mahindra USA Inc., and Career and Technology Association of Texas, Inc. announce the Mahindra Texas Pride scholarship program. The scholarship fund will offer Texas high school seniors participating in career and technical education (CTE) the opportunity to obtain scholarships to pursue a college education in preparation to enter a globally competitive workforce.   

“Building a skilled workforce is a top priority for Texas,” said Senator Dan Patrick of Houston. “Investing in highly motivated youth and providing opportunities for them to build upon their education is a critical step toward making that a reality.” 

CTE prepares students to be college and career-ready by providing core academic skills, employability skills and technical, job-specific skills. Today’s career and technical education programs integrate academics in a rigorous and relevant curriculum and include postsecondary partnerships enabling clear pathways to certifications and degrees. 

Scholarship applications are available online at Applicants must plan to enroll as a full-time student in an accredited institution of higher learning for the fall semester of 2014 and the spring semester of 2014.

“Investing in the future of our youth with these Mahindra Texas Pride Scholarships is the core of the Mahindra ‘Rise’ philosophy of accepting no limits, employing alternative thinking and driving positive change to help transform lives,” said Cleo Franklin, Vice President, Marketing and Strategic Planning, Mahindra USA. “Mahindra may be the world’s number one selling tractor, however it is important that we are number one when it comes to investing in our future leaders. We are honored to participate in this scholarship program with CTAT.”

“The partnership is designed to help students get a jump-start on building academic and technical skills valued by employers,” said Robin Painovich, executive director of Career and Technology Association of Texas. “Students participating in career and technical education outperform their peers in attendance rates, graduation rates, test scores and have gained an advantage through exposure to real-world career skills.” 

If you’d like more information about this topic, or to schedule an interview with Cleo Franklin or Robin Painovich, please call Martin Cisneros, Marketing Communications Manager, Mahindra USA, at 281-449-7771 ext. 1126 or e-mail Martin at

About Mahindra USA 

Mahindra USA (MUSA) is part of the US $ 16.2 billion Mahindra Group’s Automotive and Farm Sector - the number one selling tractor company in the world, based on volumes and the only tractor manufacturer in the world to win the industry’s top two quality awards – the Deming Application Prize and the Japan Quality Medal, care of Union of Japanese Scientists and Engineers.  Houston, Texas based Mahindra USA (MUSA) is a wholly owned subsidiary of Mahindra & Mahindra Ltd. and began selling tractors in the USA in 1994. MUSA has since grown rapidly due to high customer satisfaction levels and strong customer referrals. Mahindra USA has four distribution points in North America to help meet the needs of its customers and the growing demand for its products. Mahindra’s professional-grade tractors range from 22 HP – 100 HP and include the revolutionary new Max series tractors.  The Mahindra Max 22 and Max 25 are the first real tractors in the sub-compact market and feature true tractor performance and capabilities. The Mahindra Max 22 and Max 25 are joined by the industry’s first mid-compact tractor, the Mahindra Max 28 XL, which has compact tractor performance and versatility in a near compact tractor size. All Mahindra Tractors are built with heavy-duty components that allow them to outperform other tractors in their class and are designed to provide consumers with the ability to push more, pull more and lift more, so they can do more, in less time.  To learn more about Mahindra USA, please visit

About Career and Technology Association of Texas

CTAT advocates for career and technical education, enabling educators to prepare students of all ages for successful careers through rigorous academic and work-based learning programs, promoting instructional partnerships with business and industry, and increasing public awareness of the career opportunities available to students. CTAT is unified with the national Association for Career and Technical Education. To learn more about CTAT, please visit