CBR Mourns the Loss of a Longtime Friend

It is with great sorrow that today we mourn the loss of a truly great man. Lufkin Ranch and Rodeo’s ranch foreman David Wisener was tragically killed Thursday afternoon in a multi-vehicle accident in Midland, TX. David was busy doing what he loved most, hauling bulls to a bull riding event in Arizona.


“He was a guy that always had a smile on his face and an eagerness to help anyone that needed it”, stated CBR CEO Wes Bruce.


He was truly a blessed man in that he was able to live his passion each and every day. The bucking bull industry will miss him greatly.

Our thoughts and prayers go out to his family and the great folks at Lufkin Ranch. We share in your loss today.