Historic Announcement for Championship Bull Riding

Fort Worth, Texas (February 9, 2010)
Championship Bull Riding (CBR) is pleased to announce a landmark, multi-year agreement has been reached with CINCH Jeans and Shirts for the TITLE sponsorship of CBR. The CINCH Tour presented by Mahindra Tractors will produce more than 20 bull riding performances in 15 cities across America in 2010. These events will be televised weekly on Great American Country (GAC) beginning March 2nd.