Corporate Partners

Championship Bull Riding is grateful for the generous support of the following corporate partners. These are the companies that help bring you the best bull riding competitions in the world.


For nearly 70 years, Wrangler® has staked its claim as an American cultural icon grounded in the heritage of the West. What began with the Original Cowboy Cut 13MWZ jean — “made for cowboys by cowboys” – evolved into a global leader in jeanswear, casual apparel and western-inspired attire. Today, Wrangler continues to preserve its roots by harnessing their rich legacy of authentic products steeped in American tradition. With contemporary styles featuring unrivaled performance, versatility and a timeless design, Wrangler inspires consumers to tackle life’s everyday adventures.
So go ahead. Be bold. Be ready. Be comfortable in your own jeans.

W-W Livestock Systems

W-W Livestock Systems began doing business in 1945 designing and manufacturing quality livestock handling equipment that stockman everywhere demand. W-W Livestock Systems continues to carry on the tradition that earned us the right to be known as the "World's Finest".

CBR Cowboys and Contractors enjoy 25% off of W-W Livestock Equipment!

Hyo Silver

Hyo Silver is located in Bandera, Texas. The owner, Joanne Symons, is a former Miss Rodeo Australia with more than 22 years experience in western jewelry design. She brings her expertise and knowledge to this new, exciting and distinguished line of western jewelry & custom trophy buckles. In addition to her regular retail line, her specialized orders are designed to suit a wide range of budgets. Whether an order is placed for one item or many, Hyo Silver's personalized attention is given to the individual, as well as nationwide associations, businesses and sporting organizations. For more information on Hyo Silver visit or call them at (877)796-7961.

Fenoglio Boot Company

Fenoglio Boot Company is the proud manufacturer of the James Montague Boot line- the most authentic, unique, and highest quality handmade Texas cowboy boots available.  All boots are made at the Fenoglio Boot factory in Nocona, TX; a town where boot making has been a way of life for more than one hundred years.  At Fenoglio Boot, we are proud that our boot making heritage can be traced back to the late 1800s, and we strive to carry on this tradition of quality craftsmanship with every pair of boots we make.

As one of the last domestic cowboy boot manufacturers left in Texas and America for that matter, we hope to serve as a reminder to American customers that top quality cowboy boots can still be made in America at a competitive price, and that through a focus on values such as loyalty, integrity, and hard work; the way of life and small town majesty of places like Nocona can be protected and preserved.

So when customers see the James Montague brand and the “Made in Nocona” mark, they can rest assured that their boots are not just some products off an assembly line, but are authentic, handmade representations of  the tradition, quality, value, and pride of the craftsmen at Fenoglio Boot and the town of Nocona, TX.

Navajo Nation Parks & Recreation
The Navajo Parks and Recreation Department is one of the oldest programs in the Navajo Nation government.  It was established in 1964 and is charged with the responsibility to the the Navajo Nation's primary caretaker of special lands set aside for preservation.  The Mission of the Parks and Recreation Department is to wisely manage Navajo parks, monuments and recreation areas for the long-term benefit of the Navajo people and government. The Navajo Nation is comprised of essentially private lands, therefore all non-Navajo visitors must abide by and comply with the laws, regulations and policies promulgated by the Navajo Nation government, including those governing Navajo parks, monuments and recreation areas.

The Mission of the Navajo Parks and Recreation Department is to protect, preserve and manage tribal parks, monuments and recreation areas for the perpetual enjoyment and benefit of the Navajo Nation – the spectacular landscapes, buttes, canyons, clean air, diversity of plants and wildlife, and areas of beauty and solitude.

Cheyenne Frontier Days

Since 1897, Cheyenne has celebrated its Old West roots with this eye-popping festival. The centerpiece of this Western celebration is the world’s largest outdoor rodeo, which draws top professionals who compete for more than $1 million in cash and prizes. Complementing the daily rodeo action are behind-the-chutes tours, trick riding and a wild-horse race. A Native American Village, an old frontier town, a saloon, square dancing, a chuck wagon cook-off, pancake breakfasts and an art show carry through the frontier theme. Rounding out the program are a carnival midway, an air show, top-name entertainment, professional bull riding shows and several parades that include antique carriages and automobiles. Cheyenne Frontier Days takes place each summer during the last full week in July.

Laughlin, Nevada
Situated in the Colorado River Valley, Laughlin has been transformed from a small mining town into an attractive tourist destination.
Today there are nine hotel/casinos and one motel in Laughlin providing over 10,000 rooms, 175,000 square feet of meeting space, 60 restaurants, two museums, a 34-lane bowling center, an outlet shopping mall and a variety of boutiques, spas and salons. More than 14,000 casino workers now cross the Colorado by shuttle boat or the Laughlin Bridge each day.
The city by the river now attracts nearly 2 million visitors annually who visit Laughlin to gamble, enjoy water sports on the Colorado and attend many top name entertainers and high-profile special events hosted by the destination.

Ride Right
Ride Right has been a leader in the rodeo industry for over 20 years. Designing and manufacturing premium protective equipment out of its office in Farmersville, TX, the Ride Right team offers the highest degree of product quality and service to customers who demand the best, and nothing less.
Rex Thain founded Ride Right in 1994, when he recognized a need for quality body protection for bull riders. One of his most significant innovations is the Impact Dispersing Shield TM, or IDS Technology TM; a protective shield made with fourth generations ballistic material and ShockTEC Air2GEL, disperses impact energy though out the entire panel of the vest minimizing blunt force trauma. Rex is also the inventor of the Thermo-formed Shock Absorber, created by heating and pressing a solid, protective​ foam sheet into strategically arranged units, which allows for maximum protection and freedom of movement.
Incorporating the IDS TechnologyTM and Shock Absorber, the Ride Right Bull Rider Protective Vest was a cutting edge innovation when it was first released on the market. Now it is know as the industry standard. Over 80% of the worlds top money winning bull riders wear (or wore before they retired) Ride Right vest.
As Ride Right's brand became synonymous with quality bull riding gear, it began to offer a wider range of products. Today, Rex and his team are proud to offer hand-crafted custom chaps, gear bags and a full line of bull riding gear.

100X Helmets
100X Helmets set out to enhance and preserve the sports and cultures we love in the best way possible. We strive to use the foremost technologies and focus on innovation, education and teamwork to put forward elite products in all we do.

American Hat Company
American Hat Company is known throughout the world as the hat preferred by rodeo champions, ranchers and Texas lawmen. American Hats were worn by the likes of Freckles Brown, Jim Shoulders and Lane Frost to name just a few.
American Hat has always been an innovator in styling, manufacturing and finishing. Prior to the 1950’s, straw hats could not be worn in the rain without being ruined. That’s when American Hat developed a special water resistant finish.
American Hat is also credited with developing the “open crown” concept. Cowboy hats shipped with an “open crown” could be shaped to fit the customer’s wishes. To this day American Hat traditional dealers order their cowboy hats in an “open crown” with a “flat brim” and they shape the hats to fit their customers. When a specific shape is requested, American Hat Company has professional hat shapers who shape each hat by hand at no extra charge.
It’s this heritage of quality and innovation that has made American Hat the choice of rodeo champions and ranchers since 1915.

Famous Energy
Famous Energy Drink is created for those who love the music life style – from music fans to music rock stars.
Famous Energy is available in 3 incredible flavors, every one designed to satisfy the most complex tastes. Famous Energy is available at convenience and grocery outlets in the most important music events over more than 5 states and planning on expanding over all USA .
Famous Energy supports all cultural and sport events, emerging artists and all Famous Energy positive lifestyles.