Mission Statement

The CBR is dedicated to maintaining the strength, stamina and integrity of professional level bull riding as reflected in our Mission Statement below.

1. To promote the sport of professional level bull riding.
2. To promote the cowboys who participate in professional level bull riding events.
3. To promote top level and up-and-coming stock contractors who provide high-quality bucking bulls for professional level bull riding.
4. To provide a venue for cowboys to earn a living in the sport of professional level bull riding with no restrictions.
5. To provide a friendly and family-oriented experience for both the participants and the fans of professional level bull riding.

What Is The CBR?

Championship Bull Riding, Inc. (CBR) began in 2002 as an alternative bull riding organization to give riders more opportunities to earn a living riding bulls. Since its inception, the CBR has enjoyed continued growth in prize money, sponsors, riders, and events while sustaining the founder’s vision of equality and honesty in the business.

The CBR was created in Carthage, Texas by legendary stock contractor Terry Williams and businessman Joel Logan, who were the first two stock holders. In 2002, the CBR awarded $116,500. Each year since then, the rider purses have increased per event. In a recent announcement, CBR will award the 2009 CBR World Champion with a cash bonus of $100,000 at the end of the season.

Four-time world champion bull rider Tuff Hedeman of Stephenville, Texas, joined the CBR in 2005, becoming a stock holder, board member and President of the organization. Former stock contractor and businessman, Wes Bruce, is the Chief Executive Officer for the organization. According to Bruce, it was the good people and quality of events that drew him to join CBR. “I was a fan of the sport and a stock contractor in the business. After I became friends with Terry and Tuff, and then met all the other guys in the CBR, I realized what a great group of people they were. I thought the bull ridings that the CBR was producing were really top notch and it made me want to be a partner,” said Bruce.

The growth of the CBR is evident in the numbers. At the 2007 Findlay Toyota CBR World Championship Bull Riding presented by B&W Trailer Hitches, riders represented 19 states and Canada. Of the 45 CBRWC contestants, 15 have qualified for the Professional Rodeo Cowboys Association (PRCA) Wrangler National Finals Rodeo (NFR) in prior years. Twenty-two NFR qualifiers have ridden with the CBR, including 4 PRCA World Champions.

The CBR will continue to grow one fan at a time by making their riders accessible to the fans. When fans come to see the show, they are going to see the best bulls and riders in the business. And for the bull riding fans of the world, you can’t get much better than that!

About The CBR